Tag Archives: Kindle Fire

Amazon’s Kindle Fire Broke a Vital Content Marketing Rule: Understand Your Customers’ Needs Before Attempting to Provide a Solution


Tens of Thousands of Disappointed Users Expected Much More from Jeff Bezos and His Crew As many content marketing thought leaders have pointed out, Amazon is a superb content marketer. When it comes to books, for example, the content they

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Tablets Will Soon Transform B2B Book Publishing

Kindle Fire and Nook Tablet will dramatically accelerate the move to e-books The shift from print business-to-business books to digital versions, whether Kindle, Nook or iBook has been nothing short of astonishing. Symptomatic of the change is the increasing amount

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