Tag Archives: Facebook

Why Your Blog Should be Your Top Social Media Tool

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We often talk about the need to develop a content marketing mindset. This requires companies to think like publishers. And that sounds an awful lot like social media in a definition that I saved and have embraced from Wikipedia several

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5 Keys to Connecting with Your Customers on Facebook

American Express Facebook fashion post

It’s a lot easier than you might imagine. Guest Post by  Craig Robinson, Editor-in-chief at Qwaya.com.  As you enter the world of Facebook social marketing, you may worry that it will both complex and challenging. That concern deepens when you

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Facebook Secret for Small Business Success: Make it Fun for Your Fans

rocking chair toilet

A Content Marketing Lesson from First Class Plumbing. We have lots of successful local businesses here in Naples, Florida. We even have quite a few successful plumbing companies. But, I can think of only one with a wonderfully wacky sense

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Jennifer Sheahan: Cracking the Facebook Code | Social Media Today

In every generation, there are game-changing advancements that redefine business. From the automobile and television, to the VCR and Internet, the evolution of technology drives our consumptive habits. Today, there are arguably fewer more engrossing, time-consuming habits than that of

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Missing the Mobile Inflection Point! Disruptions: With New Comforts, Growing Complacent

Written by Nick Bilton on the NYT Bits Blog. Google and Facebook are being left behind in the shift toward mobile, and the amenities available to their employees might offer some explanation for a slow transition. Google and Facebook, young

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LinkedIn Will Outlive Facebook. Here’s Why via Inc.com

Written by Geoffry James.  Facebook’s latest $1 billion acquisition smacks of a desperation that LinkedIn consistently manages to avoid. With all due respect to Facebook, paying $1 billion for Instagram smacks of desperation. It’s as if CEO Mark Zuckerberg is

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Facebook’s New Business Pages Means Marketers Must Evolve | DigitalNext

The new Facebook Business Page is not only a visual transformation of the site, it is a game changer for the marketing function. The fact that Facebook will automatically transition existing business pages to the new format over the next

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7 New Facebook Changes Impacting Businesses

Here is an overview of the changes and how brands can take advantage of some of the new features. Cover Photo and Profile Image Obviously one of the biggest changes that we all knew was coming was the cover photo.

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Cheap and Easy to Use Technology Enables Even Small Companies to Trump Traditional Media

Content Marketers Can Deliver Great Information Products to a Targeted Customer Base Fortune 500 companies have long had the technological resources and investment capital required to build sophisticated content marketing solutions—and to manage huge amounts of demographic data relating to

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Shocking! Great Facebook Marketing from Naples, Florida Electrician

Solopreneur Firm Understands How to Engage, Educate, and Entertain There are dozens of electrical firms in Southwest Florida. Many of them have lots of employees. But, one of those firms stands out on Facebook: Martin McMurtrie’s Grace Electric with 601

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