Tag Archives: Amazon.com

Amazon’s Kindle Fire Broke a Vital Content Marketing Rule: Understand Your Customers’ Needs Before Attempting to Provide a Solution

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Tens of Thousands of Disappointed Users Expected Much More from Jeff Bezos and His Crew As many content marketing thought leaders have pointed out, Amazon is a superb content marketer. When it comes to books, for example, the content they

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6 Ways to Survive the Content Marketing Jungle with an Amazonian Approach

Even in good economic times, you may face tough competition. During our brutal lingering economic slowdown, it really is a jungle out there. When it comes to making your way safely through that jungle, who better to turn to than

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