Category Archives: Email Marketing

How Constant Contact Walks the Content Marketing Walk

Constant Contact easy to act home page

Action-oriented Website Transforms Visitors into Buyers. We’ve long been impressed with Constant Contact. Almost 5 years ago, we wrote about their excellent eNewsletter as an example of effective content marketing–that even small companies with low budgets could emulate.  They have

Also posted in Content Marketing, eNewsletters, News, Online, Social Media, Success Stories, Top Posts, Websites | Tagged | Comments closed

When Your Products Rock, Don’t Diminish Them with a Mediocre eNewsletter

Dragon Dictate and Dragon Naturally Speaking Deliver Awesome Results for Users. Their eNewsletter. Not So Much. In perhaps the ultimate  irony, I am using Dragon Dictate from Nuance to write this blog post which criticizes their eNewsletters.  I use Dragon

Also posted in Content Marketing, eNewsletters, Missed Content Opportunities, News, Online | Tagged , , | Comments closed

How to Use Your Voice Mail to Turn Your Website into a 24/7 Answering Service

Great Content Marketing Advice from the Original Guerilla Marketer I get lots of useless emails from allegedly savvy marketers. But, much more often than not I can count on Jay Conrad Levinson for succinct, actionable, affordable advice. Here’s the latest gem

Also posted in Content Marketing, News, Tips & Mini-Guides | Tagged | Comments closed

Yes, Content Marketing Can Make Welding Cool! exemplifies how a new generation of websites deliver content that connects with its current and future customers Miller Electric’s website shows that you can be both fun and informative. It’s customers love what they do–and the site reflects that.

Also posted in Content Marketing, eNewsletters, News, Online, Success Stories | Comments closed