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	<title>Comments on: How Content Marketing by SW Florida Insurance Agency Clobbers a Billion Dollar Competitor</title>
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	<link>http://contentmarketingtoday.com/2010/07/19/how-content-marketing-by-sw-florida-insurance-agency-clobbers-a-billion-dollar-competitor/</link>
	<description>How to turn prospects into buyers with content marketing</description>
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		<title>By: Why Content is King in Marketing &#8211; Now More Than Ever &#171; Lydia Loves Marketing</title>
		<link>http://contentmarketingtoday.com/2010/07/19/how-content-marketing-by-sw-florida-insurance-agency-clobbers-a-billion-dollar-competitor/comment-page-1/#comment-29811</link>
		<dc:creator>Why Content is King in Marketing &#8211; Now More Than Ever &#171; Lydia Loves Marketing</dc:creator>
		<pubDate>Mon, 08 Nov 2010 04:46:47 +0000</pubDate>
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		<description>[...] How Content Marketing by SW Florida Insurance Agency Clobbers a Billion Dollar Competitor [...]</description>
		<content:encoded><![CDATA[<p>[...] How Content Marketing by SW Florida Insurance Agency Clobbers a Billion Dollar Competitor [...]</p>
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		<title>By: Newt Barrett</title>
		<link>http://contentmarketingtoday.com/2010/07/19/how-content-marketing-by-sw-florida-insurance-agency-clobbers-a-billion-dollar-competitor/comment-page-1/#comment-29382</link>
		<dc:creator>Newt Barrett</dc:creator>
		<pubDate>Thu, 29 Jul 2010 13:31:36 +0000</pubDate>
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		<description>Scott,
Thanks. I love the fact that content marketing can come in so many forms--and be so effective for marketers in even the smallest companies. I am also constantly amazed at how clueless some big companies are.</description>
		<content:encoded><![CDATA[<p>Scott,<br />
Thanks. I love the fact that content marketing can come in so many forms&#8211;and be so effective for marketers in even the smallest companies. I am also constantly amazed at how clueless some big companies are.</p>
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		<title>By: scott aughtmon</title>
		<link>http://contentmarketingtoday.com/2010/07/19/how-content-marketing-by-sw-florida-insurance-agency-clobbers-a-billion-dollar-competitor/comment-page-1/#comment-29380</link>
		<dc:creator>scott aughtmon</dc:creator>
		<pubDate>Thu, 29 Jul 2010 01:00:09 +0000</pubDate>
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		<description>Really timely example, Newt.  I like the example of the chart too, because people tend to think of content marketing as mainly text, audio, or video.  This shows that it&#039;s much more than just that.  I also like that this shows that content marketing can allow the &quot;david&quot; businesses to still compete with the &quot;goliath&quot; ones and win.  :)</description>
		<content:encoded><![CDATA[<p>Really timely example, Newt.  I like the example of the chart too, because people tend to think of content marketing as mainly text, audio, or video.  This shows that it&#8217;s much more than just that.  I also like that this shows that content marketing can allow the &#8220;david&#8221; businesses to still compete with the &#8220;goliath&#8221; ones and win.  <img src='http://contentmarketingtoday.com/wp-includes/images/smilies/icon_smile.gif' alt=':)' class='wp-smiley' /> </p>
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